Liquid Photography? Narrative and Technology in Digital

Date: February 28, 2010

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This thesis is about emerging changes in photography and imaging related to digitization and how we might approach and understand them, particularly in terms of their impact upon how narratives are constructed. These changes are explored in the context of broader social, cultural and technological change in an environment of digitally mediated communication practices. At a general level, it is fair to say that one of the most striking, rapid and unanticipated aspects of the so-called ‘digital turn’ has been the rise of digital photography. For example, a third of North American homes now own a digital camera (InfoTrends, 2008). It is forecasted that over 43 million digital cameras will be sold in North America in the coming year (Lee, 2008). Digitization has arguably changed the content, production, distribution and exchange of photographic images, especially among amateurs. There is also a sense, in both academic and industry circles, that communications and social relations are increasingly mediated through or accompanied by digital images. As Mike Walsh, international expert on the digital media revolution and a consultant to FijiFilm has stated, “…social networking is making photos the basic currency of social interaction” (Shipton, 2008:13). As an example, Walsh explains that there are over 14 million pictures uploaded onto Facebook everyday totaling over one billion images (Shipton, 2008:13).

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